Publishing Reimagined

Our legacy of over 40 years in the marketing and communications industry will help your brand stand out, maximise ROI, connect people, and shift paradigms.

About us

We are an award-winning, female-founded agency with almost four decades of experience and a deep understanding of female audiences and content distribution.
Winner of Global Women in Marketing Award - Category: Independent Consultant Award.
Bronze Winner - Assegai Awards, Category: Social Media, Brand: Glow*
Category Leader - Assegai Awards, Category: Mobile, Brand: Glow*
Finalist - New Generation Awards, Category: Small Agency of the Year

Making Our Clients Famous

Women of YPO

This LinkedIn campaign resulted in an increase of 15,710% impressions and 675% new followers.

glow* for Vodacom

The glow* platform gained 700K users in its first 12 months, achieving 1900% YOY growth.

APDerm

This campaign saw 6 million IG & FB impressions up 1,593% resulting in total online sales up 113%.

Publishing Reimagined

Publishing Reimagined

Our Approach

Concept & Content

We create content that highlights your business by crafting a strong concept that fulfills your brief and stands out from the noise.

Talent & Network

With a legacy of over 40 years in the publishing industry, we’ve built a vast network of talent. Our commitment to finding the best people for the job ensures exceptional results for our clients.

Monitor & Optimise

We don’t just launch campaigns, we monitor and optimise them to ensure ongoing success, meeting KPIs and reaching your target audience.

Our Services

Strategy

  • Shift your brand strategy to connect with your target audience.

  • Unpack and re-centre the details of a streamlined business strategy.

  • Connect with your community and build relationships.

  • Allow your brand to stand out in the world.

Creation

  • Explore crafted content on the perfect channels for your brand.

  • Allow your brand to stand out online.

  • Craft the perfect online home for your brand.

  • Facilitate the conversation between your brand and your customers.

Execution

  • Explore the many possibilities of paid media.

  • Connect with your client base through the power of words.

  • Better understand the success of your campaigns.

  • Track the performance of your campaigns through data.

Helen Raynham - MD and Founder, Dermcare

“The Paradigm Connect team has been a great complement to us at Dermcare. They have added value to our strategy, from a marketing and content creation perspective. As we are based in the USA, working with a South African team has given us a great ROI on our spend.”

Claire Romera - Diversity and Inclusion Director, YPO

“I have worked on many different projects with Paradigm Connect and love working with the team. I know how creative they are and yet each time they present their ideas their creativity amazes me! Working with the team at Paradigm Connect is fun and easy and the results are always phenomenal.”

Mike Joubert - CEO, The Billybo Group

"Julia and Leigh, the dynamic team behind Paradigm Connect, consistently deliver exceptional strategic communications solutions that yield remarkable results and ROI for clients and brand partners. Their deep understanding of consumer behavior and solutions-focused mindset consistently surpass expectations, making them exceptional professionals in their field."

We Shift

media

perspectives

conversations

thoughts

brands

partnerships

creative

paradigms

connections

media • perspectives • conversations • thoughts • brands • partnerships • creative • paradigms • connections •